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What's Your Talent Advantage?

You were born with the natural strengths and capacity to excel.   

Build your life and your career on the foundation of what you naturally do best.

 Your Talent Advantage!

Let us show you how!!

Personal Empowerment      Lasting Relationships      Success in Your Career


The key to living a strengths-based life is to know what your strengths are

Sounds simple enough. Maybe you could make a list of what you think your strengths are. Or ask your friends what they think. But then what?

There's real science behind objectively identifying your natural strengths and learning how to put them to use in your life. And it starts with your perception.

The way you perceive the world around you and how you make meaning from what you perceive create the foundation of your natural skills and gifts!

When you uncover the way you perceive - your Perceptual Style - you'll unlock a treasure trove of information about what you naturally do well. You'll discover what makes you different from the folks around you, and how to create connections that bridge understanding gaps. You'll learn how to apply your strengths to achieve your dreams.

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That's where we come in

We're Lynda-Ross Vega and Gary Jordan.

We created Perceptual Style Theory over 30 years ago.

Since then, we’ve helped thousands of people understand their perception, claim their strengths and create their very own Talent Advantage.

Let us help you build your life and career around what you do best!

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Our assessments, action guides, and programs will guide you to quick insights and practical tips you won't find anywhere else!

Quickly identify your Perceptual Style and your natural strengths with our state-of-the-art assessments! They are easy to take online with your mobile or laptop. They are grounded in science and have some of the highest reliabilty and validity ratings in the industry. You receive your results in your inbox within minutes.

The action guides you receive with your assessment results are rich with information about you and practical tips and techniques for putting that information to work for you in your daily life. Expand your knowledge with additional action guides that focus in on specific topics such as communication, leadership, and change.

Our books are designed for self-study so you can grown and claim your strengths at your own pace. You can also accelerate your process with one of our topic specific coaching programs. Enjoy one-on-one sessions with Gary or Lynda-Ross or participate in one of our group training sessions to get the results you need quickly!


  • Once you understand your Perceptual Style there are so many practical applications in your life! Here are just a few:

  • (Click on a topic below for more information)

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There are so many voices in the world rushing to tell you what you need to change or fix.

Usually that just means they want you to do and see things the same way they do.

You don’t need to be a copy of someone else.

You deserve to shine in your own light!

Start Today